Sustainability #7: Lego Going Green

Lego, everyone’s favorite toy for building as a kid (unless you’re me and preferred K’Nex, the superior brand) is going to begin the start of its green era. They have been designing and creating Lego parts that are derived from a plant-based plastic, reducing their dependency on petroleum sources to generate their plastic play lands. The plastic will be polyethylene derived from sugar cane which, while definitely not biodegradable or environmentally healthy in any way, is still far better than deriving their plastic from petroleum products. The push is fairly small compared to their overall inventory since the scope of this new green initiative only pertains to “green” pieces (clever) such as leaves or trees which account for about 1-2 % of their total products.

This is however a start in the right direction since creating the plastic from sugarcane not only decreases their dependence on oil but also increases demand or sugarcane (let’s hope the prices remain stable). It is all part of a goal that Lego has set for itself to be sustainable by the year 2030, a not too distant future. They’ve also joined a WWF program to ensure that the materials that are used in the making of the little plastic pieces are indeed sustainable because if they’re not then they’re really not doing anything at all.

https://www.reuters.com/article/us-environment-denmark-toys/lego-follows-the-green-brick-road-to-combat-plastic-waste-idUSKCN1GE1Q5

https://www.telegraph.co.uk/news/2018/03/01/lego-introduces-sustainable-bricks-made-sugar-cane/

https://www.theguardian.com/lifeandstyle/2018/mar/02/first-sustainable-lego-pieces-to-go-on-sale

 

For more articles related to sustainability go to Sustainability and check out my other pages for excellent content on science, technology, history and more!

 

 

 

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